by Margaret E Ward | Feb 27, 2026 | Brand journalism
The craic, the banter, the scéal. Ireland is known for its céad míle fáilte, a hundred thousand welcomes, and hospitality is ingrained in our folklore, tradition and culture. Tourists marvel at our conversational prowess when they hear us in the pub, on the road and...
by Margaret E Ward | Feb 20, 2026 | Brand journalism
The death of jobs, or the jobpocalypse, due to AI has been greatly exaggerated, but their redesign has not. The job-based model of work is increasingly obsolete as companies move from fixed, long-term jobs to skills-based roles. “Corporate practices such as renting...
by Margaret E Ward | Feb 13, 2026 | Brand journalism
Entrepreneurship is different for women, says Prof Maura McAdam of DCU Business School. “Women entrepreneurs’ journeys are very different, not because they’re less capable or ambitious, but more to do with the structural design of the ecosystem and social norms.” As...
by Margaret E Ward | Jan 30, 2026 | Brand journalism
Can measuring and valuing the wrong things lead to catastrophic outcomes for business and the world? Robert Sternberg, one of the most influential psychologists of the 20th century, thinks our limited understanding and measurement of human intelligence has led to...
by Margaret E Ward | Jan 16, 2026 | Brand journalism
Can I hire you for … just a bit? You might initially scoff at this offer if you’re a top executive with decades of experience, but fractional employment is a new way of working that gives you flexibility, decent pay and the ability to work across multiple...
by Margaret E Ward | Dec 19, 2025 | Brand journalism
Are you as busy as a bee? Do you wear the word ‘busy’ like a badge of honour? Did you grow up hearing “the devil makes work for idle hands”? Is it difficult for you to sit down and do nothing both at work and at home? You’re not alone. Many top professionals are...
